At the Aditya Birla Group, we adhere to a set of values that embrace every aspect of our core ideology.
- Integrity refers to our steadfast loyalty to the company's principles. For us, integrity means acting and taking decisions in a manner that is fair, honest, following the highest standards of professionalism and is also perceived to be so. Integrity for us means not only financial and intellectual integrity, but in all other forms as are commonly understood.
- Commitment towards our clients and stakeholders to provide them with the best. It means doing whatever it takes to deliver value to all stakeholders, on the foundation of integrity. In the process, taking ownership of our own actions and decisions, those of our team and that part of the organisation that we are responsible for.
- Passion reiterates our determination to outperform competition and set a benchmark for others to follow. We describe it as a missionary zeal arising out of emotional engagement with the organisation that makes work joyful and inspires each one of us to give his or her best. It drives us to relentlessly pursue our goals and objectives with the highest level of energy and enthusiasm that is voluntary and spontaneous.
- Seamlessness Seamlessness describes the smooth and unobstructed functioning of our divisions, thinking and working together across functional silos, hierarchies, businesses and geographies. It helps us to garner synergy benefits from the available diversity and promote oneness through sharing and collaborative efforts.
- Speed - our prompt action and swift delivery of results. It means, responding to internal and external customers with a sense of urgency. Continuously seeking to crash timelines and choosing the right rhythm to optimise organisation efficiency.